Web Traffic Analysis

web traffic statistics

Web Analytics comprises an important part of the Search Engine Marketing process, and its value for the overall success of your website efforts is equal to that the of our other services for Search Engine Optimisation.

Web Analytics consists of the retrieval and analysis of a site's visitor statistics in all it various forms. This information is essential to continually improving the performance of your web business. While Search Engine Optimisation deals mainly with the mechanical audience of your site (search engine spiders), Web Analytics puts you in touch with human your visitors. Since this is subject to human logic and behavior, it can be easier to understand than the arcane intricacies of search engine spiders. The goal of Web Analytics is to improve traffic quality and enhance conversion.

Two basic plans -
'Power' - includes reports about referrers (including the search engines), keywords used to find your site, visitor behavior statistics, demographics, page popularity, etc.
'Ecommerce' - will let you analyze the commercial effectiveness of your optimization and marketing efforts.

How it works

We install a simple tracking code into all your website pages and then deliver monthly reports to you with recommendations.